LinkedIn ads
2 listings
Skills
Plan and run paid ad campaigns
This skill helps set up and manage paid campaigns on Google, Meta, LinkedIn, TikTok, and X. It covers picking a platform, account and campaign structure, naming, budget split, audience targeting, and retargeting. It also helps judge whether a running campaign is working and when to cut an ad.
Write ad copy variations for paid platforms
This skill writes ad headlines, supporting lines, and main body copy for paid placements and keeps each line inside the target platform's character limits. It can start from a blank brief, rework copy using past performance numbers, or produce large static batches. Platform specs cover Google responsive search, Meta, LinkedIn, TikTok, and X.