This skill helps set up and manage paid campaigns on Google, Meta, LinkedIn, TikTok, and X. It covers picking a platform, account and campaign structure, naming, budget split, audience targeting, and retargeting. It also helps judge whether a running campaign is working and when to cut an ad.
Write ad copy variations for paid platformsThis skill writes ad headlines, supporting lines, and main body copy for paid placements and keeps each line inside the target platform's character limits. It can start from a blank brief, rework copy using past performance numbers, or produce large static batches. Platform specs cover Google responsive search, Meta, LinkedIn, TikTok, and X.MarketingAdsCopywriting
A/B TestingPlans and designs A/B and growth experiments with hypotheses, variants, and success metrics.MarketingMarketing
AI SEOOptimizes content to be cited by AI search and answer engines, not only classic SERPs.MarketingMarketing
Analytics (Marketing)Sets up and audits marketing analytics so tracking matches real conversion goals.MarketingMarketing
Audit a mobile app store listingThis skill audits an app's listing on the App Store or on Google Play and scores it across weighted areas such as title, keywords, screenshots, and ratings. It adjusts scoring for brand maturity and can compare the listing with competitors. The output lists fixes to raise visibility and conversion.MarketingMarketingMobile
Brainstorm marketing ideas for a SaaS productThis skill offers marketing tactics for SaaS and other software products, drawn from a catalog of tested approaches. It narrows the list by company stage, budget, and timeline, and points to ideas for quick leads, authority, product-led growth, or enterprise sales.MarketingMarketingGrowth