PostHog's analyzing-ai-citations skill helps an agent answer questions about whether AI answer engines mention your website. Each day PostHog asks ChatGPT and Claude, plus an Exa retrieval check, a fixed list of questions and logs whether the answers link to your domain. The skill queries that log to show citation rates by topic and engine, which questions never cite you and which other sites are cited in your place. It can also line the results up against your Search Console positions and the visits or crawls coming from AI tools, and it asks before changing the prompt set.
Audit a website for AI answer enginesThis skill reviews a public website for how easily AI answer engines (Google AI Overviews, Perplexity, ChatGPT, Claude) can find and quote it. A bundled Node script crawls up to 30 pages and runs 16 fixed pass or fail checks, and the agent then scores six content dimensions from 0 to 5 by reading representative pages, writing its reasoning before each score. The two halves are averaged into an A to F grade with a ranked list of fixes. It produces a diagnosis only, and a sibling skill in the same repo handles fixing a codebase.MarketingAEOGEO
Google Analytics Data API BasicsRuns Google Analytics Data API reports with metrics, dimensions, and property queries.MarketingAnalyticsMarketing
AI SEOOptimizes content to be cited by AI search and answer engines, not only classic SERPs.MarketingMarketing
Plan a website's pages and navigationThis skill maps out which pages a website needs and how they link together. It covers the page tree, header and footer menus, breadcrumbs, URL patterns, and internal links, and it draws the result as a Mermaid diagram. XML sitemaps for search engines are a different skill.MarketingSEOWebsite
Research competitors and write a positioning and messaging briefAnthropic's competitive-brief skill, from its marketing plugin, researches one or more competitors and writes a brief comparing how each positions and markets itself. The brief covers company profiles, messaging, strengths and weaknesses, a side-by-side messaging matrix, content gaps, opportunities, threats and recommended actions. It suits building sales battlecards or judging the impact when a competitor changes course. Check competitor claims before you use them in sales material.MarketingCompetitive intelligenceMarketing
Rewrite thin Shopify product descriptions with real product factsThis skill finds Shopify products whose descriptions are short or missing and rewrites them as structured copy: an opening line about the benefit, then facts such as material, fit, dimensions, uses and care. The facts come only from the product's own data, with no invented specs. It reads and updates products through the Shopify Admin API after a CLI login and needs read and write product access. Because the update replaces live descriptions, it advises a dry run and a human check before anything is saved.MarketingShopifyProduct copy